As hairstylists, we know that no two heads of hair are the same. What works wonders for one client might leave another’s hair flat, frizzy, or even damaged. That’s why understanding different hair types and needs is absolutely crucial. Not only does it allow you to tailor your product recommendations, but it also builds trust with clients who will feel that you truly “get” their unique hair.
In this post, we’ll break down how to identify the most common hair types and provide insight into the specific care they require. By mastering this knowledge, you’ll be equipped to select the perfect products for each client, ensuring beautiful, healthy results every time.
1. Straight Hair: Smooth but Prone to Oiliness
Straight hair is known for its sleek, shiny appearance, thanks to the even distribution of natural oils from the scalp. But with this smoothness often comes oil buildup, making straight hair more prone to looking greasy or weighed down if not cared for properly.
Needs: Clients with straight hair often need lightweight products that add volume without making the hair feel greasy. Volumizing shampoos, dry shampoos, and lightweight conditioners should be in your go-to recommendations. Too much moisture or heavy oils can leave straight hair limp, so steer clear of rich, creamy formulations for this hair type.
Pro Tip: Suggest a clarifying shampoo once a week to remove product buildup and keep straight hair looking fresh.
2. Wavy Hair: The Best of Both Worlds, But Needs Definition
Wavy hair sits between straight and curly, with loose waves that can be anything from barely-there bends to defined, beachy waves. While it has more body than straight hair, wavy hair can sometimes be inconsistent, frizzing in some areas while staying flat in others.
Needs: To enhance those natural waves, wavy hair benefits from products that offer lightweight moisture and frizz control. Curl-enhancing creams or mousses work well to define the wave pattern without adding too much weight. Humidity can wreak havoc on wavy hair, so anti-frizz serums or sprays can be lifesavers for your clients.
Pro Tip: Encourage clients with wavy hair to scrunch products into damp hair to define their waves and avoid brushing dry hair, which can cause frizz.
3. Curly Hair: Gorgeous Curls, High Maintenance
Curly hair comes in various types, from loose spirals to tight corkscrews. These curls create volume and bounce, but they can also be prone to dryness since the natural oils from the scalp don’t travel down the hair shaft as easily.
Needs: Curly hair craves moisture! Deep conditioning treatments, leave-in conditioners, and curl creams are essential for keeping curls hydrated, defined, and frizz-free. Recommend sulfate-free shampoos that cleanse gently without stripping the hair of its natural oils. Also, clients with curly hair should avoid heavy, non-water-soluble products that can lead to buildup.
Pro Tip: Suggest the “plopping” method for drying curls to help maintain definition and reduce frizz.
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4. Coily/Kinky Hair: Tight Curls, Intense Moisture Needs
Coily or kinky hair has tight, zig-zag curls that can often appear more fragile due to the naturally drier texture. The curl pattern makes it difficult for natural oils to reach the ends of the hair, leading to brittleness if not properly cared for.
Needs: This hair type needs intense moisture and protection. Recommend thick, creamy moisturizers, deep conditioning masks, and oils like shea butter or coconut oil to lock in hydration. Coily hair also benefits from protective styling, which reduces breakage and retains moisture.
Pro Tip: Clients with coily hair should regularly use a leave-in conditioner and apply oils to the scalp to promote healthy hair growth.
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5. Fine vs. Thick Hair: Adjusting Product Recommendations Based on Density
While hair type refers to the curl pattern, hair density is another factor to consider when recommending products. Fine hair is typically thinner and more delicate, while thick hair has more strands packed closely together, making it heavier.
Fine Hair Needs: Fine hair often struggles with volume, so lightweight products that add body without weighing it down are essential. Volumizing sprays, light mousses, and texture-enhancing products will keep fine hair looking full and airy.
Thick Hair Needs: Thick hair needs more intensive moisture to tame it, as it can often become frizzy or difficult to manage. Cream-based products, heavier conditioners, and smoothing treatments are perfect for keeping thick hair hydrated and manageable.
Pro Tip: Always ask your clients about how their hair feels throughout the day. Fine-haired clients might complain about limp hair midday, while those with thick hair might mention frizz or puffiness.